Club Snap

Full visual concept project for Club Snap, an independent streetwear brand from Osasco. The work included editorial video and photography shot entirely in Sao Paulo's subway system, capturing the urban pulse that drives the brand.

Visual references came from Sao Paulo graffiti and Brazilian rap culture, translated into compositions that mix concrete roughness with fabric fluidity. Every frame was designed to communicate raw attitude, aligned with the label's philosophy.

The outcome works both as campaign and visual manifesto: direct, authentic, and deeply connected to the territory that shaped the project.